The Importance of Including Salaries in Job Adverts.

by | Aug 15, 2023

As recruiters we know that stating the salary is critical to the success of an advert…

And, data proves that it increases the number of applications! It’s a win-win for employers and job seekers alike.

While some employers prefer to keep salary details confidential until later stages of the hiring process, there are compelling reasons as to why including salary information in job adverts can benefit both employers and job seekers alike.

Several surveys highlight that job adverts without salaries receive far fewer applications. Jobsite reports a 25-35% a drop in candidates when they are not listed. Jobs listed with salaries get near double as many applications.

Transparency about salaries fosters a more efficient and equitable hiring process.

Being open about wage brackets is more important than ever, with the increased cost of living being a considerable factor to job seekers. Money is still the leading motivator in applying for a new role, and particularly more so in times of economic turmoil – where people weigh up the stability of staying put in their current role vs. moving to somewhere new.

In a candidate driven market (like the one we’re currently experiencing) the most important thing is to attract candidates as quickly as possible with adverts. However, that one crucial piece of information is so often omitted from a job advertisement.

Reasons to include the salary range in your job advert:

1. Job boards require salary information.

Job boards don’t allow DOE or Competitive rates as salary details, and require one of the following:

  • Starting from salary
  • Salary banding
  • Up to
  • Exact figure

2. Increased Candidate Engagement.

Would you want to apply for a new role if there was no salary in the advert? When a job advertisement includes salary information, it immediately captures the attention and interest of potential candidates. Job seekers invest significant time and effort in their job search and want to ensure their efforts align with their salary expectations. Including salary details upfront can attract more qualified candidates who are genuinely interested in the position and its associated remuneration.

3. Time and Resource Optimisation.

By including salary information in job adverts, valuable time and resources can be saved. With a clear salary range, applicants can self-select based on their own expectations and qualifications. This reduces the number of unsuitable candidates and allows recruiters to focus their attention on candidates who are more likely to accept an offer within the desired salary range. Consequently, the hiring process becomes more streamlined and efficient for both employers and job seekers.

4. Enhanced Employer Branding:

Candidates perceive companies that openly disclose salary information as more trustworthy and committed to fair practices. Such transparency can boost employer reputation and attract top talent that values open communication and fairness, ultimately fostering a strong employer brand.

5. Improved Employee Retention:

Including salary details in job adverts sets clear expectations from the beginning, leading to a higher likelihood of job acceptance and improved employee retention. When candidates have a clear understanding of the salary package before applying, they can make informed decisions regarding their suitability for the position. This transparency decreases the chances of candidates accepting job offers only to later discover that the salary does not meet their expectations, reducing turnover rates and related costs.

6. Reduced Wage Inequality:

One of the major advantages of including salaries in job adverts is its potential to mitigate wage inequality. By specifying salary ranges, employers send a powerful message that they value fairness and diversity in the workplace. This approach promotes pay equity and can help bridge the wage gap, leading to a more inclusive and diverse workforce.

In summary

We understand that current market rates are often more than existing/historical staff wages, which can cause a dilemma. Companies might not want to ‘rock the boat’ internally with current staff. However, in that instance, those employees are being underpaid and they will eventually look to leave for more money elsewhere. That is the issue that needs to be addressed above hiding the new hires salary range.

Including salary information in job adverts has become increasingly important in today’s competitive job market. The benefits of transparency in this area are substantial for both employers and job seekers – and it is necessary for posting vacancies out on jobs boards.

By embracing salary disclosure, employers can attract more qualified candidates, optimise their hiring process, enhance their employer brand, promote pay equity, and improve employee retention. Ultimately, incorporating salary information in job adverts contributes to a more efficient, equitable, and mutually beneficial hiring experience.

If your recruitment consultant asks for salary information, it is not because they want to ‘increase their commission’, it is simply because they want to help you fill your job vacancy quickly, and most suitably.

Our Google Reviews

Google Rating
4.9
Based on 736 reviews
js_loader

Jake C.Jake C. ★★★★★ Dealt with Anja from the start and couldn't ask for better. kept me updated constantly and chased responses from the employer when progress was slow their end. ended up securing me the job with her continuous efforts. absolute hero!Carolyn H.Carolyn H. ★★★★★ Georgia and Nick were so helpful and understanding helping me to find my new job. Nothing was too much trouble, any issues were resolved immediately and can only highly recommend them and Kemp Recruitment.Paul M.Paul M. ★★★★★ Well what can I say, an amazing team that's dedicated to finding you the right fit. No pressure, just great people. Massive thanks to Jamie and Natalie for going that extra mile.Jessica D.Jessica D. ★★★★★ Jamie and Nick where super supportive and helped me find a brilliant new role that will suit me perfectly! I would highly recommendJon T.Jon T. ★★★★★ What an amazing team!! Both Natalie and Jack from the office have been such a great pleasure working with!! Helping me not only have one offer but two job offers!! Making the whole process of getting a new job so much easier!! Natalie putting forward for jobs I didn’t even think of and helping me see the full potential of myself and Jack using his links to help make it all happen! Both of you need a Raise and a large drink on me!! Absolutely fantastic!!Jamie W.Jamie W. ★★★★★ Excellent service very helpful.....🥳Paul C.Paul C. ★★★★★ I contacted Lauren on a weds afternoon to see if there were any jobs available within minutes she was arranging me an interview for the next morning at 09:30am and I was then offered the job there and then dealing with Lauren was a brilliant experience and I would recommend ringing her if you require a jobDale W.Dale W. ★★★★★ Great company, Jamie was very helpful and efficient in securing me my new roleAntony Karl R.Antony Karl R. ★★★★★ Anja arranged a great opportunity for me and managed to secure an interview at very short notice. She has done an amazing job and I have now secured a great position with an excellent company.Thanks Anja for all of your efforts on my behalf. I will be sure to recommend Kemp recruitment to anyone looking to change up their career.Very impressed!Christopher L.Christopher L. ★★★★★ I can’t thank Georgia and Luis enough for all the help they have given to me in finding my new position.Sachin A.Sachin A. ★★★★★ Working with Nick and Georgia has been amazing. They were quick and efficient in finding a role that matches my skills and qualifications.Liam O.Liam O. ★★★★★ I went though Kemp Recruitment and had the pleasure of Lauren helping. I could not say enough great words about Lauren. She was so professional and would recommend Kemp because of Lauren. If I could give 10 stars I would. Start new position at a highly regarded company.Luke W.Luke W. ★★★★★ James found me a a job that ticked all the box, thanks guys me and my family appreciate itRachel W.Rachel W. ★★★★★ Honestly such amazing people to deal with. I dealt with Erin and she honestly spoke to me with such kindness and made me feel so comfortable like I was in good hands. I will definitely recommend kemp recruitment to anyone that is looking for a job. Thank you Erin and Kemp recruitment.Jeffrey W.Jeffrey W. ★★★★★ Used kemp recruitment to look for another job , they found me a vacancy.Early days yet , but I would recommend themRay B.Ray B. ★★★★★ Excellent staff at kemp recruitment.Thanks to these, I now have a new job.No stress, hassle free.. went out there way to help.Big thanks toBRAD and KASIA....AMAZING....Cheers guys 👍👍👍👍👍👍👍Tanya C.Tanya C. ★★★★★ Excellent service from nick and Jamie always there with any questions I may have always informed on the progress of my application always on the other end of the phone if I need them to wishing you luck before your interview absolutely Excellent serviceAaron S.Aaron S. ★★★★★ While looking for a job I was contacted by Mia who had a few jobs she thought I’d be interested in, whilst at this process, Jamie then became involved as she said she had a role I would suit, after this I went for a few interviews and found the job I feel is most suited to me! They were great with contact and keeping me informed, I look forward to starting the role and continued support will always help!Martyn W.Martyn W. ★★★★★ Cannot fault at all ,andie and Shane have been great kept in touch and updated me when they said they would ,top jobIain R.Iain R. ★★★★★ Interview and job secured all in the space of few days, big shout out to Erin and Jen who have been terrific in arranging this. Looking forward to new chapter in my employment. Thanks once again guys 👍Mario D.Mario D. ★★★★★ Positive experience with Kemp. very easy to speak with and very responsive to messages sent.Phoned Monday enquiring about possible positions in local area, CV sent in Tuesday, Interview Thursday, New job by the end of the week. Whole team very good at highlighting opportunities for me, dealt with a chap called Matthew Pearce, very knowledgeable, great advice and liaised very well for melee G.lee G. ★★★★★ A special shout out to Ben and James for finding me my new role recently. Thank you for giving me the second chance I needed guys , good luck for the future 🙌👌🙏Matthew J.Matthew J. ★★★★★ Brilliant, friendly and well presented. Managed to secure a job which has been a goal of mine for a while and I couldn’t have done it without the help of Kemp recruitment. Especially Matthew Pearce who went above and beyond. Highly recommend kemp recruitment.Vicky W.Vicky W. ★★★★★ I had a wonderful experience with Kemp Recruitment. James was really helpful, friendly and informative. Stayed in touch throughout the process and even followed up once I d been offered the position! Thank you James!William L.William L. ★★★★★ Matthew and the team at kemp recruitment helped me with everything from application, interview through to accepting the offer of employment.Totally brilliant serviceRhys C.Rhys C. ★★★★★ Absolutely amazing service, T and Jamie helped me massively especially with having a very hard time at home with everything from sourcing jobs to getting me interviews and even arranging logistics of the job even after been offered the job! They’ve been mint and would recommend to anyone! Thank you very much to you both!Misha D.Misha D. ★★★★★ couldn't recommend this company enough especially Lauren Purdy. provided a very personalised experience and open communication at every stage. not to mention helping get me a perfect job. Thank youtony S.tony S. ★★★★★ A very helpful Team , made the right connections, very successful 👏🥳Keith B.Keith B. ★★★★★ Many thanks all.. Great support off the team.James L.James L. ★★★★★ Big thanks to Jamie W, she’s lovely to talk to, very polite and professional, she has found the perfect job for me and better money! Can’t wait to start!Alexx F.Alexx F. ★★★★★ Jamie was brilliant from start to finish and got the interview and offer sorted very quicklyAlfie P.Alfie P. ★★★★★ Lauren Purdy, Lauren was a massive help in finding me a new job, she was quick at her jobs and knew exactly what she was doing, Lauren called me back within the hour to say that she had already found me a job interview, i highly recommend speaking to Lauren!shay R.shay R. ★★★★★ Shane was excellent in helping me find my new job.Very easy to deal with and went above and beyond to help me.5 star review is very deserved!Mega5tuartMega5tuart ★★★★★ Very professional service from Lauren PurdyMonika Z.Monika Z. ★★★★★ I am very happy with the service! My agent Jamie was very helpful, she contacted and supported me through all the process of recruitment.robert D.robert D. ★★★★★ Thank you for a great experience, both Nick and Jamie, have been on the case all the way through great service.MrNoddotMrNoddot ★★★★★ Very positive things to say about Kemp Recruitment. Mia and Jamie worked excellently to secure me with a new job. I am glad that they do the brilliant things they do. Would advise more people to utilise this service.ramiro D.ramiro D. ★★★★★ First contact with Jamie was on Wednesday, got me an interview for Thursday and got the Job offer on the same day. Outstanding experience. Thanks JaimiePaulPaul ★★★★★ Really good recruitment company the staff are very keen and fast to find you the job that suits youThank you very much for your help in finding me the position I start Tuesday morning.John BJohn B ★★★★★ TK & Anja , Very helpful and knowledgeable people who go out of their way to help you , I received conformation i had been successful at my interview and have been offered the position .No delays or pauses everything is done in a professional and calm manner .Thank you again guys .riley V.riley V. ★★★★★ Georgia and nick whent above and beyond to get my new job couldn’t be anymore grateful. Star team thankyouJosh B.Josh B. ★★★★★ Connor H.Connor H. ★★★★★ I received fantastic service from Ben, from finding me the job to follow up calls after my offer ensuring everything was in place, massive thanks again buddy. Very professional and friendly.Harry G.Harry G. ★★★★★ Very professional and helpful agency.Huge thanks to Natalie for helping me out, always kept me up to date with what was going on.Clark B.Clark B. ★★★★★ Wow, what can I say Georgia & Nick fromKemp Recruitment are probably 2 of the best recruitment consultants I have had the pleasure of finding a job with.Highly recommend both of them & Kemp Recruitment if you are looking for a job in the motor industry this is the agency to use.I can't speak highly enough of these people.Go give them a call, they will look after you all the way through from the first contact to very end when you start a new job.Rob R.Rob R. ★★★★★ Absolutely unbelievable service from kemp recruitment specifically Lauren Purdy, there's no way that she isn't one of the best in her industry, extremely professional. 10/10(Read on for my experience with kemp recruitment) - Lauren Purdy to be precise.Around lunch time on Tuesday 19th March I sent my CV to Lauren Purdy of kemp recruitment, by 4pm that same day she was able to arrange an interview between me and her client for the following morning and even able to provide me with information regarding the client, which was extremely helpful, any questions I asked she was able to provide me with an answer right away. Lauren also called me before my interview the following day to check I was prepared for it...anyway around 5pm Thursday 21st March she called me to inform me that I have been offered the job....unbelievable.Once again 10/10 for Lauren, I'd suggest to kemp recruitment to do absolutely everything to keep hold of her because as she is monumental asset to your companyKendra M.Kendra M. ★★★★★ Lauren Purdy has been wonderful to deal with and I received an offer within 4 days of first contact. She was quick to get answers to my questions and reassure any concerns I had.Thank you Lauren for helping me to find my next exciting opportunity.mark H.mark H. ★★★★★ Absolutely amazing from start to.... well start, I got the job!! Honestly can't thank molly and Brad enough for this opportunity they've given me. Applied for a job I thought may have been a little out of my league and the same day I got a call back from molly asking me a few questions, the following day I received another call and they let me know the company really wanted to give me an interview. I obviously accepted although I was very nervous but molly kept me calm and gave some good advice. The following day it was confirmed, I had an interview date. I went to the interview and started work the next day, brilliant!! Thank you both again so much. If you want a job, get in touch with kemp recruitment, you'll never look backjs_loader